About the University

The University of Chichester is a public university located in West Sussex, England, which became a university in 2005. Campuses are based in the city of Chichester and the nearby coastal resort of Bognor Regis and an associate campus for commercial music on the Isle of Wight. 

Overview

This programme is geared towards students that are interested in gaining marketing skills with a strategic perspective. The programme help you learn how to provide companies with a competitive advantage and better understand today’s customers.

You will be equipped with the skills and confidence to make the decisions that will transform your company’s marketing activity, add real value to your organisation, and in turn advance your career.

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Delivered by

Douglas Business School

study Mode

Online - Distance Learning

No. of Modules

6 modules + 1 dissertation

assessment

All assignments

Entry Requirements

• A Bachelors Degree qualification in any subject from a recognized institution and 1 or more years of working experience.

• A professional qualification equivalent to a degree and a minimum of two years of working experience.

• A Diploma of Higher Education or equivalent qualification awarded by universities and five years of working experience of which at least 2 years at managerial level.

• Candidates without Diploma qualifications but with more than eight years of work experience of which at least three years at managerial level.

Programme Structures 

OTHM Level 7 Diploma in Strategic Marketing

1. Contemporary Issues & Principles of Marketing

2. Consumer Behaviour & Market Communications

3. Digital & Social Media Marketing

4. Contemporary Challenges & Strategic Marketing Strategic

5. Brand Management Law

6. Marketing Research Project

MSc in Strategic Marketing (top up)

Consultancy Project (60 credits) Validated by University of Chichester, UK 

Awarded by: 

Delivered by: 

Progression Pathway

Stage 1

OTHM Level 7 Diploma in Strategic Marketing

Delivered by

Douglas Business School

Awarded by

OTHM Qualifications

Stage 2

MSc in Strategic Marketing (top up)

Delivered by

London Graduate School

Awarded by

University of Chichester